BRAND BOOK
RATCHET STRAPS (TIE-DOWNS)
QUALITY. FORM. FUNCTION.
QUALITY
Made of top-tier nylon, galvanized steel, and long lasting rubber, Hairy Hoggs ratchet straps are made for heavy use, while keeping with a focus on quality, price, and ingenuity. Perfect for motorcycles, autos, camping, and traveling.
FORM
With designs in many colors, including 3 in camouflage, Hairy Hoggs is the leader in style, visibility, and brand awareness with consumers. We make these straps to be seen and be sought after. If you’re using Hairy Hoggs straps, you’re making a statement.
FUNCTION
We believe form follows function. So, while we exceed industry leading load and break limits, we strive to put our money where our mouth is. If you’re buying ratchet straps for something important, Hairy Hoggs is the leader in style, but more importantly, use.
STYLE GUIDE
With a bold aesthetic and a no-nonsense attitude, Hairy Hoggs offers its first product designed for those who live life a little bit on the edge. Whether you're tearing up the highway, conquering weekend projects, or pushing boundaries with extreme sports, Hairy Hoggs brings the durability and style you need to make a statement. Our products are built to withstand the toughest conditions, just like the customers who use them.
COLOR GUIDE
While many of our colors are flashy and designed to catch the eye, our colors are founded on big, bold, and powerful palettes.
Base Palette
Optional Palettes
BRAND IDENTITY
Logo & Font
Logo is a circle with a wild boar cartoon face, tusks showing, inside of “Hairy Hoggs Hardware” wording just inside the circle.
Font is Tabarra Shadow.
Logo can be shown with or without the name, the circle, or the word “hardware” included.
